Client: Holly Booth Photography
Disciplines: Branding, web design, design for print
Photographs: Holly Booth Photography

Holly shoots all of my product photography and she really is a superstar. I bang on about how wonderful she is pretty often so it was a real honour to be asked to work on her rebrand.

Holly has a lovely style and wanted her new brand identity to reflect that style and personality, as well as moving the focus of her business to highlight her product photography. The brand elements needed to be versatile enough to work across all of Holly’s photographic styles, along with being strong enough to put across an easily recognisable and cohesive identity.

As part of Holly’s branding I created a selection of logo-marks, along with patterns, a custom typeface, and a set of icons to be used across different areas of product photography. Holly already had the structure in place for her website and so I worked on the design through css development, imagery and typography to create a site in line with the new brand identity. You can take a look at the end result here.

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